Are You Stuck? By guest blogger Nancy Trout
15 Ways to Grow Your Business in Every Economy. Are you stuck? Has your business slowed or is your energy level dropping or your enthusiasm for your job ebbing away? We’ve all gone through times in our businesses when we just feel stuck. Feeling stuck can come from a variety of reasons including lost business relationships, technology changes, and a down economy. Whatever the reason we all go through times when business slows and we feel stuck wondering how to rejuvenate our attitude toward our business. Instead of sitting on our hands and whining about our problems, this is the time to dust off our business plans and processes and find new ways to energize ourselves and our businesses.
I recently was going through one of these times and decided to purchase a book written by Dr. Mary Kelly, an economist and leadership expert who specializes in improving business efficiency. The book title immeditely caught my attention as it is titled “15 Ways to Grow Your Business in Every Economy.” We all know how difficult business is right now so I picked it up and started leafing through the book. On the back cover I discovered that Dr. Kelly had listed the top ten reasons for reading her book. I got as far as reading reason Number 10 “You want to recession proof your business” before deciding this might be a good book for me to read. I thought, if you can show me how to get unstuck and recession proof the mortgage business, this should be a good read.
I found Dr. Kelly’s advice to be practical and extremely helpful as it is written as a workbook that presents topics then asks questions that force you to work through your business practices. It’s amazing how your brain comes alive and begins creating and planning in new directions when you “Dust off your business plan and update it” or “Give yourself a report card.” That’s a dose of reality we can all use. She also has chapters on using social media for marketing, ethics, managing referrals, and communication.
I highly recommend Dr. Kelly’s book if you are stuck or if you just want to tweak your business. We all need to update our business practices on a regular basis and this is a great book to help you do that. You can find Dr. Kelly and her book “15 Ways to Grow Your Business in Every Economy” at www.productiveleaders.com. or as a Kindle on Amazon at http://www.amazon.com/Ways-Business-Every-Economy-ebook/dp/B0055OLTU6/ref=sr_1_1?ie=UTF8&qid=1320871819&sr=8-1
Nancy Trout Colorado Springs Mortgage Loan Officer specializing in VA, FHA, Conventional financing. Loan Pre-Approval